1. Mithun is the co-founder and managing director of Indiaโs first online jewelry store, CaratLane.
2. He is a certified gemologist from the Gemological Institute of America.
3. Mithun hails from a wealthy family in Mumbai, with his parents founding Jaipur Gems in 1974.
4. In 2000, he launched his own Jaipur Gems outlet in Chennai.
5. In 2008, Mithun co-founded CaratLane, emphasizing affordable and accessible online jewelry.
6. CaratLane's reach extended to physical stores in multiple cities like Bengaluru, Delhi NCR, and Hyderabad.
7. Initially, Mithun catered to financially independent young successful women.
8. In 2015, he expressed his intention to leverage the internet for wider customer reach and product discovery.
9. The idea to establish CaratLane stemmed from a dinner conversation with businessman Rakesh Jhunjhunwala.
10. Titan acquired majority ownership of CaratLane, and in 2023, Titan announced a further stake acquisition, leading Mithun's company to earn Rs. 4621 crores in cash.
11. Following the acquisition, Titan became the holder of 98.28% shares in CaratLane.